Capturing opt-ins

We’ve been talking a lot about list building this month. Sometimes the options can be overwhelming.

Finding just the right plugin or tool that’s easy to setup, doesn’t cost a fortune and beautifully does the job can be challenging. Here are 3 of my favorite tools for capturing opt-ins:


The HelloBar is a notification bar that draws visitors to your call to action on your website. It’s a great way to grow your list.

You can customize the bar color, button and where the button goes – whether it’s a landing page for a product or your email list sign up.

To get the HelloBar or find out more information, check out their website


This free plugin allows you to create popup sign up forms without having to code anything – in minutes. You can customize all sorts of options and there are even free tutorials.

You can upgrade to the Pro version and have access to many more options.


  • After testing, make sure you update the Show popup every ___ days. The popup developers recommend every 14 days.
  • After testing, make sure you update the Time-delayed popup Show after ___ seconds so it doesn’t show immediately for everyone. Maybe a delay of 40-50 seconds will work for you.

MailChimp for WordPress

This plugin is easy and simple to use. Just check a few boxes and pick a color scheme. You simply add the shortcode to your post, page or widget.

There is also a pro version for this plugin with many more options. You can find out all the details here –

These tools can be installed and set up quickly. Try one (or all) of them out and see if it helps you build your list.

*The tools (links) in this post are for informational purposes only. Brick Street Virtual Office receives no compensation and is not affiliated with these companies in any way.